Founder Program Rules

Updated September 20, 2026 · TGS update

TOKYO GAME SHOW 2026

These terms apply to TGS Founder Cards and supplement the AXISRAY Founder Program Rules below. They replace the earlier TGS handoff instructions and the Gamescom-specific event, allocation, participation and activation requirements for TGS cards only. Cards already handed out remain valid under the applicable Rules. The organizer is AXISRAY TECHNOLOGY HONG KONG LIMITED.

1. Booth schedule and card collection

September 20 is the final day of AXISRAY LAB's booth activities at Hall 2, Booth S02, Makuhari Messe. Our planned booth activities on September 21 have been cancelled because of the typhoon. This notice concerns AXISRAY's booth schedule.

Participants must be at least 18 years old, be legally permitted to participate where they live, and comply with venue rules. Eligible participants who try BASH can receive a shopping bag containing a Founder Card and stickers while supplies last. No purchase, Check-in submission, Instagram follow or email confirmation is required to collect the bag and card.

Limit one TGS Founder Card per participant, with up to 1,000 TGS cards allocated in total. Cards are distributed at random from the remaining inventory. You cannot choose or exchange a card or ask staff to reveal its reward before activation. No reward tier is guaranteed. Staff do not record Instagram handles, email-to-card mappings, customer identifiers, card numbers or scratch codes during handoff. AXISRAY staff, contractors directly administering the promotion, or people using false, automated, duplicate or manipulated entries, may be excluded where permitted by law.

2. Optional Check-in and email updates

The Check-in form is optional. You can use it to share feedback and request email updates, including after leaving the booth or after our booth activities end. You do not need to return to the booth or show staff a completion screen. Instagram and Discord participation are optional.

Submitting the form does not bind a card to an account, grant Founder status, assign a reward or activate a card. The form uses your email address to create or update your Shopify customer record and retain your registration and responses. It does not record which card you hold. Do not enter or send your scratch code.

Submitting the Check-in starts an email subscription request. Where Shopify asks you to confirm it by email, follow that confirmation step to complete the subscription. You can unsubscribe from marketing at any time without invalidating a valid card or an already confirmed Founder reward. The separate activation requirements below still apply when activation opens. Personal information is handled under the AxisrayLab Privacy Policy.

3. Keep your card; activation opens later

Online activation is not available yet. AXISRAY will announce it through the official website and/or email; no opening date is promised here. Receiving, scratching or registering an interest in a card does not activate it or make its reward redeemable.

Before activation, the physical card and its valid hidden code are bearer credentials. The eligible account holder who activates it does not have to be the person who originally collected it. Keep the card and code private. You may leave the scratch panel sealed or reveal it earlier, but do not share, photograph, post or send the hidden code.

When activation opens, the first successful activation requires all of the following:

  • A signed-in Shopify customer account with a currently confirmed email subscription.
  • No prior successful Founder Card binding on that account.
  • The valid, unused code from the card held by that user.

TGS activation does not require the account's own on-site Check-in record, an Instagram follow or Discord participation. One Shopify account may permanently bind no more than one Founder Card across the Founder Program. The first successful activation permanently links the card, Founder status and its pre-assigned reward to that account; they cannot then be transferred. Invalid or used codes, already-linked cards, prior account bindings, fraud or tampering can prevent activation.

4. Rewards and redemption

Each card has one reward pre-assigned before distribution: a 10%, 15%, 20% or 30% early-bird discount on one standard BASH, or one free standard BASH. Free-BASH rewards are very limited. The chance of receiving a particular reward depends on the remaining inventory. The reward is confirmed during successful secure activation.

Rewards become redeemable on the official BASH product launch date announced by AXISRAY and remain valid for 90 calendar days after that date. A percentage reward applies once to the eligible price of one standard BASH and cannot be combined with another discount.

A free-BASH reward includes one standard BASH, its standard accessories at official launch, standard shipping, and sales or value-added tax AXISRAY is required to charge and collect for the reward. The recipient is responsible for customs duties, import taxes, clearance or brokerage fees, and similar destination charges assessed directly by a government, carrier or customs authority.

Rewards have no cash value, cannot be exchanged for cash, and cannot be sold or transferred after account binding. Product availability, supported destinations, export controls, sanctions and mandatory consumer rights continue to apply. AXISRAY cannot make a shipment prohibited by applicable sanctions or export-control law. Any lawful alternative AXISRAY can offer will be communicated to the affected participant.

5. Card protection

Protect your card and scratch panel. Subject to mandatory law, AXISRAY does not replace a lost card or an exposed, shared, photographed, copied or previously used code. Report visible card damage to booth staff before leaving the handoff area; any replacement depends on inventory and verification. Counterfeit, altered, duplicated or manipulated cards and codes are invalid.

6. Program administration and contact

AXISRAY may pause, suspend or modify the promotion where reasonably necessary for safety, security, fraud, technical failure, inventory discrepancies, legal requirements or circumstances beyond its reasonable control. Changes will be applied fairly, preserve mandatory rights and be communicated through an appropriate official channel. AXISRAY is not responsible for events outside its reasonable control, but no liability that cannot lawfully be excluded is excluded by these Rules.

Administrative decisions will be consistent, made in good faith on an objectively reasonable basis, and subject to applicable law. No interpretation or later change will retroactively reduce a reward already confirmed to a participant. Nothing here limits mandatory consumer rights.

To the extent permitted by law, participants release Instagram from responsibility relating to this promotion. The promotion is not sponsored, endorsed, administered by or associated with Instagram. Instagram is not responsible for its operation, eligibility decisions, cards, rewards, activation or fulfilment.

These Rules are governed by the laws of the Hong Kong Special Administrative Region, without prejudice to mandatory consumer, promotion and data-protection rights in the participant's place of residence or at the event location.

AXISRAY TECHNOLOGY HONG KONG LIMITED
Questions: service@axisraylab.com

Original Gamescom rules and continuing base provisions (English)

The original text is retained below for Gamescom participants and the continuing common provisions. For TGS cards, use the TGS terms above: the old Gamescom Check-in and Instagram handoff steps and the requirement for an account's own on-site registration do not apply.

Effective date: August 26, 2026

These Founder Program Rules (the “Rules”) govern the AXISRAY Founder Program promotion at gamescom 2026. The organizer is AXISRAY TECHNOLOGY HONG KONG LIMITED (“AXISRAY,” “we,” “us,” or “our”). Questions about these Rules can be sent to service@axisraylab.com.

1. Event and availability

The promotion is offered in person at the AXISRAY booth during gamescom in Cologne, Germany, from August 26 through August 30, 2026, during the booth's published opening hours. A maximum of 1,500 sealed Founder Cards is allocated to the event. Cards are available only while supplies last. No purchase is required.

2. Eligibility

Participants must be at least 18 years old and legally permitted to take part in their place of residence. Participants must also comply with gamescom venue rules. AXISRAY staff, contractors directly administering the promotion, and anyone using false, automated, duplicate, or manipulated entries may be excluded where permitted by law.

3. How to participate and collect a card

  1. Visit the AXISRAY booth and try BASH.
  2. Open the Founder Check-in page from the QR displayed at the booth.
  3. Complete the existing Shopify Form using an email address you can access later, confirm that you are at least 18 years old, and accept the required program declaration.
  4. Follow @axisraylab on Instagram.
  5. Show the current Form confirmation screen and visible followed state to booth staff.
  6. Receive the next random sealed Founder Card while supplies last.

Limit one Founder Card per participant. Staff visually verifies only the current confirmation screen and Instagram followed state. Staff does not record an Instagram handle, email-to-card mapping, customer ID, card number, or scratch code. Email confirmation is not required for on-site card handoff.

4. Random card allocation and reward distribution

Cards are handed out at random from the remaining sealed event inventory. Each of the 1,500 cards has one reward pre-assigned before distribution: a 10%, 15%, 20%, or 30% early-bird discount on one standard BASH, or one free standard BASH. Free-BASH rewards are very limited. No reward tier is guaranteed.

The composition of the remaining inventory changes as cards are handed out, so the likelihood of receiving a particular reward depends on the cards remaining at the time of handout. A participant cannot choose, exchange, or ask staff to reveal a card's reward before activation.

5. Sealed-card and first-activation rule

No card or reward is assigned to an account during the on-site Check-in. Before online activation, the sealed Founder Card is a bearer item: possession of the physical card and its valid hidden code controls which eligible account can attempt the first activation. An eligible account must have its own qualifying on-site Check-in record. The account holder does not have to be the person who originally collected the card at the booth.

You may leave the scratch panel sealed or reveal it earlier, but do not share, photograph, post, or send the hidden code. Keep the code private until AXISRAY announces that secure online activation is open. The first successful activation permanently links the card, Founder status, and reward to that account. After successful activation they cannot be transferred to another account.

6. Online activation

Online activation is not available during the registration-only release. AXISRAY will announce the activation opening through its official website and/or email. No specific activation date is promised by these Rules. When activation opens, the account holder must sign in using the email address associated with their own eligible on-site Check-in record and submit the valid unused code from the card they hold.

Activation may be rejected if the account does not have the required on-site registration record, the code is invalid or already used, the account already has a Founder Card, the card has already been linked, or fraud or tampering is detected.

7. Reward redemption

Founder rewards become redeemable on the official BASH product launch date announced by AXISRAY and remain valid for 90 calendar days after that date. A percentage reward applies once to the eligible price of one standard BASH and cannot be combined with another discount.

A free-BASH reward includes one standard BASH, every accessory included as standard with that product at official launch, standard shipping, and any sales or value-added tax that AXISRAY is required to charge and collect for the reward. The recipient remains responsible for customs duties, import taxes, customs-clearance or brokerage fees, and similar destination charges assessed directly by a government, carrier, or customs authority.

Rewards have no cash value, cannot be exchanged for cash, and cannot be sold or transferred after account binding. Product availability, supported shipping destinations, export controls, sanctions, and mandatory consumer rights continue to apply. Fulfilment is unavailable where shipment or delivery would be prohibited by applicable sanctions or export-control law. AXISRAY is not required to make a prohibited shipment; any lawful alternative that AXISRAY can offer will be communicated to the affected participant.

8. Lost, damaged, exposed, or counterfeit cards

Protect the card and scratch panel. Subject to mandatory law, AXISRAY does not replace a lost card or an exposed, shared, photographed, copied, or previously used code. A visibly damaged card can be reported to booth staff before leaving the handoff area; replacement, if any, is subject to inventory and verification. Counterfeit, altered, duplicated, or manipulated cards and codes are invalid.

9. Email and privacy

The Check-in uses the email address supplied by the participant to create or update the Shopify customer record, preserve the on-site registration, and support future Founder activation and essential program notices. Submitting the Check-in starts an email subscription request; Shopify's confirmation process completes the marketing subscription. Email confirmation is not required for on-site card handoff. Participants can unsubscribe from marketing at any time without losing a valid card or Founder reward. Personal information is handled under the AxisrayLab Privacy Policy.

10. Instagram statement

By participating, each participant completely releases Instagram from responsibility relating to this promotion to the extent permitted by law. This promotion is in no way sponsored, endorsed, administered by, or associated with Instagram. Instagram is not responsible for the operation, eligibility decisions, cards, rewards, activation, or fulfilment of this promotion.

11. Fair operation and changes

AXISRAY may pause, suspend, or modify the promotion where reasonably necessary because of safety, security, fraud, technical failure, inventory discrepancy, legal requirements, or circumstances beyond its reasonable control. Any change will be applied fairly, will not remove mandatory rights, and will be communicated through an appropriate official channel. AXISRAY is not responsible for events outside its reasonable control, but nothing in these Rules excludes liability that cannot lawfully be excluded.

12. Administration of these Rules

AXISRAY may make reasonable administrative determinations necessary to apply these Rules. Any determination will be made consistently, in good faith, on an objectively reasonable basis, and subject to applicable law. No interpretation or later change will retroactively reduce a reward already confirmed to a participant, and nothing in these Rules limits mandatory consumer rights.

13. Governing law

These Rules are governed by the laws of the Hong Kong Special Administrative Region, without prejudice to mandatory consumer, promotion, and data-protection rights that apply in the participant's place of residence or at the event location.

14. Contact

AXISRAY TECHNOLOGY HONG KONG LIMITED
Email: service@axisraylab.com